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CEO Round Table: Shared Value and Its Implication on Growth World Bank President Jim Yong Kim
WKF2012 | 2012.09.12 | File : -

(Clockwise from top) Zong Qinghou,
Herbjorn Hansson, Esko Aho,
Mika Vehvilainen, James Murren


The new approach to doing business, dubbed “Creating Shared Value” created by FSG co-founder Mark Kramer and Michael Porter grabs the global business leaders’ attention. Under this approach, the world’s renowned business leaders extend their business practices beyond traditional “Corporate Social Responsibility,” and pursue to be the drive of the next innovative wave on productivity and growth in global businesses as it opens managers’ eyes to immense human needs that must be met, large new markets to be served, and internal costs of social deficits.

The 13th World Knowledge Forum (WKF) has invited many luminous business leaders and strategists who exercised excellent leadership in the dark tunnel of the global economy and asked them to provide solutions on how to surmount this ongoing crisis. Under the big title of at ‘the Global CEO Roundtable’, out list of the distinguished speakers include Herbjorn Hansson , Chairman & CEO , Nordic American Tankers Limited, Mika Vehvilainen , President & CEO , Finnair Plc, James Murren , Chairman & CEO , MGM Resorts International, Zhong Qinghou and Esko Aho , Executive Vice President , NOKIA. Santiago Iñiguez de Onzoño , Dean , IE Business School, will appear as the moderator in the session. The speakers will be lecturing on the motivation of adopting the perspective of shared value, the driving force behind the challenge, the practices and program examples of each company’s creation of shared value and other intriguing issue.

Zong Qinghou is founder and Chairman of Hangzhou Wahaha Group. Established in 1987, the group is one of China’s biggest beverage maker with 2010 revenue of $10.7 billion.

Zong will be making his visit to South Korea to attend the 13th WKF and deliver messages about corporate social responsibility at this year’s flagship session titled ‘the Global CEO Roundtable: Shared Value and Its Implication on Growth’ scheduled to be held from 13:30 to 15:10 at Vista Hall on Tuesday 9th October. He believes that companies can make the biggest contributions to the society by boosting employment through pursuing growth. At ‘Knowledge Concert’ to be held Wednesday 10th October, Zong will be also lecturing to provide help with young entrepreneurs who are to launch their start-ups.

Over 25 years, through product innovation and extraordinary marketing strategy Chairman Zong successfully established his own brand, Wahaha. The company gained rapid development and has become China’s largest beverage enterprise with 30000 employees, 150 subsidiaries in 29 provinces. Chairman Zong is also a civic-minded business leader who shoulders his share of social responsibility. Wahaha has made donations to areas such as education, social welfare and humanitarian efforts for the Wenchuan earthquake. It has answered to the nation’s call to invest in disadvantaged areas across China to help create jobs. Wahaha has also poured millions into the addressing problems concerning the agriculture industry. Wahaha was honored as the National Advanced Unit in supporting the migration work of the Three Gorges Project, Poverty-Alleviation Project, China Charity Prize, and so on.

“Many Chinese enterprises borrow management practices from foreign companies, but these practices do not always work because China has different conditions, a unique culture, and is at a distinctive development stage that differs from much of the world. Chinese managers should explore management methods that fit China’s unique conditions, culture, and development. Chinese companies need strong, open-minded leaders who put people foremost. Leaders who lack authority will find it difficult to manage Chinese companies; in other words, Chinese companies need strong and open-minded leaders who are kind and tolerant of their employees. When employees make mistakes, leaders must point them out explicitly while giving them second chances to make things right. Open-minded leaders should also practice what they preach and treat others as they want to be treated. People-foremost means that the leader always considers employee interests and assumes responsibility for increasing employee income and standard of living. I require employees to be disciplined and to obey orders. But on the other side, I have always been nice to them. As a result, very few would say anything unfavorable about me.” he revealed his business philosophy in an interview with the International Association for Chinese Management Research (IACMR).

Herbjorn Hansson founded Ugland Nordic Shipping AS, or UNS, in 1989 which became one of the world`s largest owners of specialized shuttle tankers. He served as Chairman in the first phase and as Chief Executive Officer from 1993 to 2001 when UNS, under his management, was sold to Teekay Shipping Corporation, or Teekay, for an enterprise value of $780 million. He continued to work with Teekay, most recently as Vice Chairman of Teekay Norway AS, until he started working full-time for Nordic American Tankers Limited or NAT on September 1, 2004. Hansson is the founder and has been Chairman and Chief Executive Officer of NAT since its establishment in 1995.

Esko Aho heads Nokia`s government and public affairs function and oversees the company’s global policies and activities regarding sustainable development and social responsibility. He has been a member of the Group Executive Board since 2009 and was appointed to his current position in 2008. Before joining Nokia in 2008, Esko enjoyed a long and distinguished career in government service. He was Prime Minister of Finland from 1991 to 1995. After the presidential campaign in 2000, he joined Harvard University as a lecturer and, following his retirement from the Finnish Parliament, he worked as a consultant. He was elected to Parliament in 1983 and served on several key committees. He also served on the Nordic Council and the Finnish Delegation to the Council of Europe, is a former Vice Chairman of Liberal International, and a former Chairman of the Finnish Ski Association. In addition, Esko is a former Vice Chairman of the Finnish Olympic Committee, and a former President of the Finnish Innovation Fund, SITRA.

Finnair President and Chief Executive Officer Mika Vehvilainen is more than qualified as a successful businessman. Born in 1960, Vehviläinen attended two prestigious business schools before embarking on his working career. Vehviläinen graduated from the Helsinki School of Economics with M.A. in business and he was also awarded an advanced management programme degree from Harvard Business School. In his most recent role before becoming the chief executive officer of Finnair, Vehviläinen worked as a chief operating officer at Nokia Siemens Networks, a company that employed him for more than 19 years.

James Murren has been the Chairman and Chief Executive Officer of MGM Resorts International since December 1, 2008 and has been its President since 1999. He served as Treasurer of Galleon, a joint venture firm of Circus & Eldorado Joint Venture since April 2005. He served as the Chief Operating Officer at MGM Resorts International. He served as an Executive Vice President of MGM Mirage from January 1998 to December 1999. Prior to joining the board of MGM Grand Paradise, Murren was involved in the design, development, financing, management and operations of MGM Grand Paradise. Prior to his employment at MGM Mirage, Murren spent 14 years on Wall Street as a top-ranked Equity Analyst.

[ⓒ Maeil Business Newspaper & mk.co.kr, All rights reserved]
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